etsy.title
etsy.description
etsy.listingDetails
etsy.shippingCostHint
etsy.quantityHint
etsy.offsiteAdsHint
etsy.etsyPlusHint
etsy.etsyAdsBudgetHint
etsy.enterPriceToSee
etsy.howEtsyFeesWork
Etsy charges sellers several types of fees:
- Listing Fee: $0.20 per item listed (lasts 4 months or until sold)
- Transaction Fee: 6.5% of total sale including shipping
- Payment Processing: 3% + $0.25 per order
- Offsite Ads: 15% fee when sale comes from external ad (12% for Plus members)
- Etsy Ads: Optional advertising budget (you set daily spend)
etsy.tipsMaximizeProfits
- ✓Factor all fees into your pricing (aim for 40%+ profit margin)
- ✓Consider Etsy Plus if you sell $10K+ annually (saves 3% on Offsite Ads)
- ✓Renew expired listings manually to avoid wasting $0.20 fees
- ✓Start Etsy Ads with $1-2/day and scale based on ROI
- ✓Offsite Ads are required for $10K+ sellers - factor 15% into pricing
- ✓Send packaging inserts designed in FlyerCraft to nurture repeat customers
etsy.faqTitle
What are Offsite Ads and can I opt out?
Offsite Ads are Etsy's external advertising on Google, Facebook, etc. If you make less than $10,000/year, you can opt out. Sellers above $10K must participate and pay 15% (or 12% for Plus members) when a sale comes from an Offsite Ad.
Is Etsy Plus worth it?
Etsy Plus costs $5/month and provides 15 free listing credits ($3 value) and reduces Offsite Ads fees from 15% to 12%. It's worth it if you: (1) list 15+ items monthly, or (2) make sales through Offsite Ads regularly.
How long do Etsy listings last?
Listings last 4 months or until the item sells. You can manually renew for another $0.20, or enable auto-renew. Factor listing fees into your pricing, especially for slow-moving inventory.
Should I use Etsy Ads?
Etsy Ads can boost visibility but require careful ROI tracking. Start with $1-2/day, monitor which listings convert, and scale up profitable campaigns. Don't confuse Etsy Ads (optional, you control budget) with Offsite Ads (automatic, 15% fee).